How today’s entrepreneurs use continuous innovation to be successful businesses
If you are thinking about becoming an entrepreneur, you should understand the concept of continuous innovation to create radically successful businesses. Building a startup is an exercise in an institution building; thus, it necessarily involves management. Entrepreneurship requires managerial discipline to harness the entrepreneurial opportunity. In real life, a startup is a portfolio of activities. A lot is happening simultaneously: the engine is running, acquiring new customers, and serving existing ones; we are turning, trying to improve our product, marketing, and operations; and we are steering, deciding when to pivot. Th...